The Jumbo Shrimp Guide to Italian Wine: at last, a simple book that provides the most important building blocks for Italian wine education in an approachable way.

The Jumbo Shrimp Guide to Italian Wine is the first in a series designed to simplify the complex world of Italian wine. It is a reference guide that explains Italy’s wine regions and grape varieties as well as other interesting facts and stories about Italy’s wine culture. It is the perfect pocketbook to take with you on your trip to Italy, as you attempt to navigate the wide range of wines on offer.

JDTW created this book with the help of four seasoned wine professionals from the international wine community. It contains everything you need to understand the world of Italian wine, with fun illustrations and wine pairing suggestions. Additional resources in the book include pronunciation guides and key Italian wine terms that will be particularly useful to wine students, or those visiting wineries.

What we’ve done for this project

Do stuff. be clenched, curious. Not waiting for inspiration’s shove or society’s kiss on your forehead.
Pay attention. It’s all about paying attention.

Brand & Identity


The authors

Dr Rebecca Lawrence

Dr. Rebecca Lawrence DipWSET is an educator, author and consultant specializing in Italian wine who comes to Italy directly from WSET School London. She develops courses around the world, directs the VIA Certified Educator program and is a WSET teacher.

Lyka Caparas

Lyka Caparas, MBA, WSET Level 3, is originally from the Philippines. Lyka is a wine author and an expert in Marketing and Product Development, and has so far collected two Master’s degrees in Erasmus Wine Tourism.

Jacopo Fanciulli

Jacopo Fanciulli, VIA Italian Wine Ambassador. Graduated in Communication Sciences, he has a master’s degree in Oenology and Marketing. He is a sommelier and AIS taster and student at the second level of the Master of Wine.

Lan Liu

Lan Liu, MBA, WSET Level 3, is the coordinator of Vinitaly International Academy and a certified Italian Wine Ambassador. He received his degree in Enology in China and then continued his studies and his passion in France, where he obtained a Master’s degree also in Enology.



A brief history of Italian wine
Pliny the Elder
Leonardo da Vinci
Cosimo III de’ Medici
Camillo Benso, Conte di Cavour


A journey through the italian wine regions
Northern Italy
The 10 most planted grapes in Italy
Central Italy
Top 5 PDO Wines
Southern Italy and the islands
Italian Grapes around the World


55 italian varieties you should try
Appellation Explained (DOC, DOCG, IGT)
What’s in a name? Learning the label lingo!
Look Into the Origin and Authenticity
Grapes or Places

Great italian (grape) families
Sparkling Wines in Italy
Wines to discover
Why italians do it better
A culinary journey through italy
If you like…… then try…
Fun Faqs
Ay ay ay! – Who are who the “aias”
and what wine stories do they have to tell?

Basic wine dictionary
Italian wine terms pronunciations
Sneak Peek to Italian Wine Market

Learn more about italian wines



«Interesting stories, coincise with very useful information and funny illustrations. I highly recommend Jumbo Shrimp Guide to Italian Wine to anyone who is interested in italian wine!»

Justin Chen
Italian Wine Ambassador  and Certified WSET Wine Educator

«Highly recommended! A quick read that simplifies the hugely complex world of Italian wines. The perfect primer for those who want to know just enough to magnify the pleasure they get from Italian wines & for those who are about to embark on deep studies on this wonderful topic!»

JC Viens
WSET Certified Wine Educator
Vinitaly Academy Italian Wine Ambassador

«It is rare to find a book on Italian wines that is easy to read yet packed with in-depth knowledge. A vast world of Italian wines are condensed in this handy, well-structured, informative book».

Gus Zhu
First Chinese Master of Wine

«The book makes an excellent companion to the much more exhaustive Italian Wine Unplugged, functioning as a sort of condensed version of the larger volume that offers the basic essentials that makes it perfect for beginners to Italian Wine as well as experienced lovers of these wines who want a convenient reference to check on a bottle’s details. The page layout is inviting and the size is perfect for carrying about in a pocket. This is my new go-to book for quick information on Italian wines».

 Dewey Markham, Jr.

Keep exploring!